Applications Open

We Invest. We Operate. We Scale.

Scale your brand.
Without losing it.

Netsetgo Labs is a D2C venture studio. We embed execution teams, co-invest in ad spend, and take your brand from ₹15L to ₹1 Cr/month — in 18 months.

₹1Cr
Target MRR · 18 months
15%
Equity we take
5
Brands selected
Jun30
Application deadline

The Model

Capital + Execution.
Both. Simultaneously.

We don't just write a cheque. We embed a full team, co-invest in ads, and own outcomes — not activity.

01

15% Equity Stake

Valued at 5× monthly revenue at entry. Clean, one-time stake — no dilution games.

02

Dedicated Growth Pod

Ecom Manager, Performance Marketer, Creative, Retention Specialist — full team embedded inside your brand with P&L ownership.

03

Ad Spend Co-Investment

Up to ₹1.2 Cr in paid media over Year 1. Our capital. Our risk. Our alignment.

04

Revenue Share Recovery

10% of monthly revenue as a management fee until we recover 2× ad spend. Capped at 36 months.

05

You Scale. We Step Back.

Phase 1: We lead. Phase 2: Shared. Phase 3: You own it — we become your strategic partner post ₹3 Cr/month.

What You Get
Dedicated Growth PodIncluded
Ad Spend Co-InvestmentUp to ₹1.2 Cr
Ops & InfrastructureUp to ₹90L / yr
Netsight AnalyticsIncluded
AI Tools & Tech StackIncluded
Weekly KPI ReviewsMandatory
The Numbers
Entry MRR₹15L – ₹30L / month
Target · Month 18₹1 Cr / month
Target · Month 36₹3 Cr / month
Equity Stake15%
Revenue Share10% of MRR
Full termsShared post-NDA

Selection Criteria

We pick 5.
Out of hundreds.

These are non-negotiables. Don't apply if you can't check every one.

📊

Proven Revenue

Not projections. Actual verifiable monthly revenue from a live D2C store.

₹15L+ MRR
👤

Full-Time Founder

100% committed. No side projects. No corporate fallback. This is your one thing.

Full-time only
🛍️

D2C Fashion / Accessories

Indian D2C fashion or accessories. Category expertise is our edge — we stay in our lane.

Category fit

Strong Product, Broken Systems

Your product sells. Your marketing, ops, or retention is the bottleneck — not the market.

Execution gap
🤝

Aligned on Partnership

15% equity and active co-management. Founders who want a passive investor — look elsewhere.

15% equity
📦

Fulfillment-Ready

If we 3× your orders next month, can you ship them? We verify this before signing anything.

Ops health check

Portfolio

Brands we back.

Our proof of concept was built in-house before we opened to partners.

CD
Celebrity Drapes
Live · Proof Case

Indian D2C fashion. Scaled from sub-₹5L to ₹75L–1Cr/month.

15×Revenue
18mTimeline
Brand 02
Incoming

D2C Fashion / Accessories. Selection in progress.

Brand 03
Incoming

D2C Fashion / Accessories. Selection in progress.

Brand 04
Incoming

D2C Fashion / Accessories. Selection in progress.

Brand 05
Incoming

D2C Fashion / Accessories. Selection in progress.


The People

Founding Team

Operators and builders who've done this. Not theorists.

RK

Ruturaj Kohok

Co-Founder & CEO

Builder, operator, and growth strategist driving the studio's vision and portfolio execution.

NN

Nitin Nagar

Co-Founder

Execution-focused leader with deep expertise in D2C brand operations and scaling systems.

NJ

Nayanish Joshi

Strategic Advisor

Advisor bringing strategic direction and market expertise to studio and portfolio brands.

HD

Harsh Deodhar

Startup Consultant & Advisor

Seasoned startup consultant helping brands navigate growth inflection points and structure.

Mentors

Guided by experience.

AK

Ashwin Kandoi

Mentor

Brings deep industry knowledge and a founder-level perspective to portfolio strategy and growth decisions.

RB

Rajendra Bagwe

Mentor

Seasoned business leader with cross-sector expertise, guiding portfolio brands through scale and structure.


Ecosystem

Partners & Tools

Tech & Tools
Shopify
Meta Ads
Google Ads
Netsight
+ Coming soon
Logistics & Ops
Delhivery
Shiprocket
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Media & Marketing
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Investors & Capital
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Apply Now

Applications
are open.

5 spots. Selective intake. If your brand fits the criteria, apply now — we review every submission personally.

₹15L+ verified monthly revenue
D2C fashion or accessories brand
Full-time, committed founder
Ready to share 15% equity
Shopify or D2C storefront live
Applications close  June 30, 2025

    Brand Application

    Takes 5 minutes. Every application is reviewed personally.

    About You
    About Your Brand
    Revenue & Business

    We review all applications within 5 business days.
    Shortlisted founders get a direct call from our team.

    Application Received

    We'll be in touch within 5 business days.
    Only shortlisted founders get a call.